Presented here is a set of clear and logical guidelines arrived at based on experience. I hope that by having these guidelines here in glorious black and white (or in black and green if you happen to find yourself using one of those prehistoric early-80’s PCs to view this page, in which case you’re very unlikely to require my services) I can provide you, the potential client with a clearer understanding and expectation of what to expect from working with me to deliver the art-assets you require.

1. Getting Started. To start your project off we’ll should discuss it first. This is easily done through a half hour Skype call (or similar) at a time of our choosing. I may also send some questions via email to clarify and if the project involves many tasks then further calls may subsequently be required at a time of our choosing.

2. Documentation. I’ll require all relevant documentation including brief, art-bible, concepts, models, photos and illustrations etc before commencing. All information divulged and provided will be treated as strictly confidential. Never fear, your cool ideas are safe with me!

3. Material. If stock-imagery or third-party, ‘off-the-shelf’ models are required then you’ll need to provide access to a preferred stock-image or stock-asset site, or provide the assets in a timely manner. All appropriate licensing of these assets needs to be handled by you the client. All such material is deleted upon conclusion of the project and won’t be used by me for any other project. (That would be very naughty of me to say the least!).

4. Communication. Communication is conducted via email unless we mutually agree to a time for a chat. At minimum, I provide daily email updates and/or updates to a designated server (and more where necessary) which include the progress, a description of the process to date and what I still intend to achieve by the agreed date. In turn you’ll need to involve all parties who have a say from day one. Of course, how you arrange your review process is entirely up to you but if for example, there happens to be a ‘Big Kahuna’ who gets the final nod then they really need to be involved from the outset rather than coming in with the final say at the end after all progress has been signed off. To meet agreed deadlines I require feedback within a reasonable time-frame (generally 24-hours). All this minimises delays and downtime.

5. Price Quotation. The quoted price I provide before commencing is based on the scope of the work given at the time of our initial contact during the briefing stage and any documentation provided. Following our initial chat and after agreeing to the time required to complete the task, I provide you with a quotation and a breakdown of the process to complete the task within the agreed time. The quote is valid for 30 days. Any subsequent changes to the task will mean a revised quote. While I’ll do what I can, due to commitments to other clients it’s unfortunately not always possible to extend the agreed time if changes are made. I generally quote a day-rate unless an hourly rate is preferred and a minimum booking is for one day.

6. Revisions. Quotes include two rounds of revisions upon delivery. By revision I mean minor refinements and tweaks over and above the daily feedback given by you during the development process. So for example, I wouldn’t call it a revision if the depiction of a medieval street-scape is requested, only then for it to be decided upon delivery and after all progress has been signed off that the street-scape should instead be cyberpunk. Adding a person, levels-tweaks and lights in the windows would certainly be revisions.

7. Mission Creep. It goes without saying that while we all want the best possible result, ‘mission creep’ requires additional time and money. Ideally it’s best to have as clear as possible idea of your requirements from the outset. If however, ‘mission creep’ becomes impossible to avoid then whether it is possible to include a new idea is assessed on a case-by-case basis factoring in the available time and your budget. With ‘mission creep’ I inform you in writing if it’s possible and how much it will additionally cost in time and money.

8. Process. No project is identical and your unique requirements will determine the precise nature of the process for completion of the task within the agreed time.This of course, will be outlined with the price quotation. The typical process is to provide a series of initial thumbnails or sketches for review. A second round of thumbnails or sketches may be required based on your feedback. Moving on from this I move to developing a rough that establishes critical details and provides a clearer indication of the final result. Work then continues to refine to an agreed level or result. Feedback is sought throughout the process as described under 4. Communication.

9. Conditions of Agreement. I only accept quotes and approvals in writing. You’ll need to email me back to state that we’re good to go. Once you provide the written nod I’ll get right down to work producing the art you need!

If you have any questions or if you’re looking for a freelancer with the ability and experience to bring your ideas to life, don’t hesitate to drop me a line!

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